TWO PATHS · ONE APPChoose your level
Choose your level
of human.
The engine that builds the plan is the same either way. The difference is who reviews it, tunes it, and holds you to it.
TIER 01 · SELF-SERVE
Engine-built.
You run it.
You run it.
The system generates a personalized 5-week program and meal pool from your questionnaire. You log, adjust, and progress entirely on your own. Great for experienced athletes who know what they need — and just need a structured starting point.
Engine-generated 5-week workout program
Meal pool with macro targets
Full workout + nutrition logging
Progress tracking (weight, lifts, photos)
Auto-refresh each 5-week block
RECOMMENDED
TIER 02 · COACHED
Human-tuned.
Every week.
Every week.
The engine drafts the same plan — but a real coach reviews it, tunes it to you specifically, publishes it, and adjusts it weekly based on your actual data. This is the tier that produces results that stick. A coach sees what you can't see about yourself and keeps pushing you past the point where you'd normally stop.
Everything in Self-serve, plus:
Coach reviews and tunes your plan before it ships
Weekly check-ins — coach adjusts based on your data
Direct messaging — same coach, same thread, always
Accountability that actually changes your behavior
Results reviewed, not just generated
FROM
Find a coach →$199 / mo
WHAT'S IN THE APPBuilt for the work,
Built for the work,
not the scroll.
5-week workout plan
Day-by-day sessions, exercise by exercise. Every set, rep, and RPE logged automatically. Refreshed each month by your plan — or your coach.
Meal pool with macros
A curated set of meals with macros attached. Pick what you want each day — totals tally automatically. Eat without spreadsheets.
Progress tracking
Body weight trend, lift progression, weekly photos. You and the plan — or you and your coach — see the same data and act on it.
Live coach loop
Async messaging, weekly plan tunes, real-time updates. Your coach is on the other end — always watching the same numbers you are.
Algorithms can guess.
A coach actually knows.
— KataLabs · operating thesis